Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing.
A successful social media strategy ties outcomes to overarching business goals and connects you with the right prospects and customers on the proper platforms. It engages your loyal fans, friends, and followers through a combination of organic and paid media.
It’s just that mobile has gone crazy. Mobile has eaten up all of the rest of the time in our lives. We don’t see our friends or family any more. We don’t eat meals. We just browse our mobile devices. So develop with that in mind.